JAN3 has broken ground on a new partnership, now joining forces with Bulgarian football club Botev Plovdiv, the world’s first top division team to embrace Bitcoin since Oct 31, 2023. This collaboration seeks to make Botev the premier Bitcoin-native sports club by putting Bitcoin and football on the same stage.
This joint effort will see Botev Plovdiv’s team jerseys feature JAN3’s logo as a symbol for their shared commitment to innovation and financial empowerment in Bulgaria and the rest of the world. JAN3’s AQUA Wallet now features a brand new "Botev Mode" that proudly takes after the club’s iconic yellow and black colors, while also adding Bulgarian as an officially supported language in order to make Bitcoin more accessible to over 100,000 Botev fans and the local community in the city of Plovdiv.
By adopting AQUA as the team’s official wallet partner, Botev fans will be onboarded from day 1 into Bitcoin's Lightning and Liquid networks, putting both on-chain and Layer 2 technologies at the tip of their fingers. This key aspect means fans get a guaranteed, cheap, and accessible way to start making their first Bitcoin purchases at Botev’s official team stores.
Representatives from both Botev and JAN3 coincide in the power that lies beneath this partnership, as it presents a unique opportunity to bring millions of Bitcoin users, as well as potentially billions of football fans all over the world closer to Bitcoin. Although Botev is the first official top Bitcoin club in football, it surely won’t be the last.
Botev and JAN3 also see this to be complementary to their shared goal of accelerating mass Bitcoin adoption in the city of Plovdiv and Bulgaria as a whole. By embracing Bitcoin, Botev will become a cultural hub for Bitcoiners and a joint ambassador in JAN3’s initiatives to spread Bitcoin education among leaders at an institutional level and in all spheres of public office for nation-states.
Over the last few years both countries and companies have reaped the rewards of adopting a Bitcoin standard, which is why JAN3 wholeheartedly believes that Botev can reach the same heights in Bulgarian football, as the team readies itself to return to continental UEFA competitions toward the end of the 2023/2024 season.
Starting today, Bitcoiners and Botev supporters alike can head to the official Botev Plovdiv store and buy the new jerseys featuring the JAN3 and Bitcoin logos on each sleeve, as well as any other team merchandise, knowing that they will be able to pay with Bitcoin using their AQUA wallets.
Try Botev Mode by downloading AQUA today, and support your new favorite football team by visiting: https:/aquawallet.io.